Founder and designer Vivien Babicová established her brand during her studies at Fashion Design studio at University of Tomas Bata in Zlin, Czech republic. Vivien has presented her collections on various platforms in Slovakia, Czech republic and also in London, supported by Slovak Fashion Council and British Fashion Scout. She was shortlisted for Best Fashion Graduate by Slovak Fashion Council in 2017, with her bachelor collection named “PARENTHOOD”.

Not only was she skilled by studying at Fashion Design studio but also by the internship in the Slovak fashion house Nehera. Over the studies, her area of interests widened and she started to design leather accessories. Her most signature piece The Seatbelt bag is now a well-known design adored by the press, bloggers and the industry alike. After earning a degree in fashion design in 2019, the common characteristics of her designs, both clothing and accessories, can be characterized by functionality, natural materials and the belief that the future is artisanal and made locally.